Daniel Prince Company History

Daniel Prince has been listed alongside Gieves & Hawkes and Aga in James Fielding's book "Made in Britain".

London born Daniel Prince was first inspired to create jewellery when searching for a unique engagement ring for his wife.

Whilst it was possible to buy high-end Bond street quality jewellery, most came with a Bond Street price tag to match and could rarely be altered or tailored. The vast majority of affordable alternatives were either poorly constructed or mass-produced foreign imports. What Daniel really wanted was a fine handmade ring with a specification that was tailored to his budget that incorporated some personal characteristics, whilst retaining that unique element and essential Harrods quality.

We strive to embody the 'Best of British' and work tirelessly
to provide enduring beauty.

Undeterred, Daniel set about creating his own ring by sourcing the diamonds and the craftsmen with the necessary skills to realise his wish. But finding a diamond industry stuck in the 19th century very much shrouded in mystery, Daniel had to learn quickly. 12 years later, Self taught, intuitive and passionate, Daniel has earned a reputation as a dealer with a discerning eye, and Daniel Prince the company now caters for discerning clients worldwide with a consumer-friendly philosophy; a transparent, open and honest company that helps people to make a more informed purchase; providing Bond Street quality handmade diamond jewellery without the designer label prices.

Daniel has gathered together a team of some of Britain's finest craftsmen with backgrounds in the most prestigious jewellery houses such as Graffs and Cartier. The company makes bespoke jewellery, designing unique pieces tailored to customers' requests, sourcing new diamonds or incorporating stones that the customer already owns.

Everything is entirely hand-fabricated using flat metal bullion or hand forged completely. The attention to detail is especially noteworthy when mass-produced imports mean that these traditional techniques are in jeopardy. Daniel Prince encourages the traditional jewellery-making techniques and the company specialises in bespoke jewellery in the hope of ensuring that Britain's heritage of silversmithing and master craftsmen survives.