Custom Handcrafted Fine Jewellery

Welcome to Daniel Prince of London, specialists in custom handcrafted fine jewellery, unique engagement rings and natural fancy coloured diamonds and gemstones. All our jewellery is handmade to measure in the heart of Hatton Garden in the City of London. We pride ourselves on our unrivalled personal service, and the quality of our craftsmanship, using century old traditions.

Our Passion & Philosophy

Our bespoke design service is highly personalised, coupled with an astute ability to translate your requirements into reality. We handpick the finest natural coloured diamonds and gemstones & combine them with the art of old-world hand-fabrication techniques, which enable our craftsmen to create amazingly fine & durable settings of uncompromising quality.

We blend handcrafted precision with minimalism, which defines the style of our Engagement Rings and Custom Handcrafted Fine Jewellery. The subtle use of metal and micro-setting techniques, helps us achieve refined and elegant, durable pieces that reveal the diamond’s natural beauty whilst offering maximum protection for your investment!

Bespoke Cufflinks

The Bespoke Process

Microset Diamond Halo Rings


The Rules of Engagement

So you’ve popped the question, or you’re just about to? Congratulations. Got the ring yet? What’s that? It’s just another piece of jewellery? Oh boy, you really need to read our Rules of Engagement!

Beyond the 4Cs-Diamond Comparison

Let us show you how we look beyond the 4Cs. Ever wonder why diamonds with near identical certificates can vary in price so so much? Our guide to the 5th C (Comparison), will show you how the experts choose diamonds!

The Art of Pavé and Micropavé Explained

Pave has become a generic word used to describe any ring that is set with small diamonds. There is a lot of confusion regarding the term Pave and Micropave. Read about the various styles of setting we offer.